Examples of advertising manga (product/service explanations)
Nagase Co.
This manga was created to promote a nationwide test for junior high school students. In order to communicate the test's aims, results, and necessity on a single page, we woven explanations into the illustrations while adding impact and creating a well-balanced presentation.
Convenience Store Owners Research Institute
We created a leaflet explaining consulting services specialized for convenience store owners in the form of a manga. The characters are real members! Professionals in various fields are turned into manga characters and introduce various know-how on the page.
Ms. Reiko Kazuki
The life story of charismatic beauty expert Kazuki Reiko is compiled into a 14-page manga. The story depicts her beliefs about beauty and the journey of product development, and is used as an effective tool for branding.
Matsue National College of Technology
What kind of studies can you do at school? This pamphlet uses characters to introduce the information to junior high school students in an easy-to-understand way. By using a manga style, we aimed to make a stronger impression than simple photos and explanations.
Examples of advertising manga (sales support tools)
T.D.K.
This is a manga that was published in a PR flyer to raise awareness of new materials. Flyers are a tool that is often ignored even if they are distributed at exhibitions, but by using manga, you can help people understand the content visually and arouse interest.
Crime prevention instructor Katsumata
We have produced a manga leaflet to help people learn proper crime prevention techniques. The manga presents actual crimes that often occur, and also summarizes countermeasures. We also attended a course during the design process, and our impressions of that course have been incorporated into the leaflet.
Rock Plant Co.
This is a four-page manga leaflet we created to explain a device that prevents sound leakage. The cover makes an impact and gets your interest, and the inside pages are four-panel manga examples and explanatory text. The client commented that it was a "useful sales tool."
Examples of advertising manga (advertising/public relations)
Ministry of Defense
We created a manga version of the Defense White Paper. In order to thoroughly pursue realism, we had a veteran manga artist draw the battleships and airplanes. Since it will also be distributed overseas, we reflected cultures and customs in the character designs.
Shimizu Ward, Shizuoka City
We created a manga to pass on the achievements of Shimizu Jirocho to the next generation and to utilize it as a local resource for Shimizu Ward. The manga, documents, and explanatory text introduce Jirocho's character, achievements, and anecdotes in an easy-to-understand way for people of all ages.
Japan Federation of Land and Building Surveyors Association
This is a drama depicting the lives of land and house surveyors and those who aim to obtain the qualification. The story includes details of the work, how to obtain the qualification, and how to study, making it a "story of the growth of a land and house surveyor" that anyone can understand.
Japan Ginkenshibu Promotion Association
We have produced several manga booklets to promote the traditional art of Ginkenshibu. These works, which were created after extensive interviews with those involved, have been very well received, and an English version has also been produced to be distributed at overseas performances, helping to promote the art to the world.
Okazaki City
In conjunction with the 2023 NHK drama, we created a manga about Tokugawa Ieyasu, which was published in a booklet promoting the charms of Okazaki City, Aichi Prefecture, where Ieyasu was born and rose to prominence. The work focuses on dynamically conveying one historical scene.
Japan Medical Science University
We created a comic essay-style PR manga to promote Japan Medical Science University. The work was also used as a train advertisement and was well-received. As the second installment, we also developed a collaborative manga with a local university.
Yotsukaido City Fire Brigade
Fire brigades are responsible for disaster prevention in the local area. We were involved in the illustrations and design for clear file folders to convey their role and appeal. The illustrations, which use the manga style that we are good at, feature actual members of the brigades.
